This blog post still earns me $600/month - here’s why


💡 Blogging Tip of the Week 💡

How One Blog Post From 2020
Still Earns Me $600+ Every Month

Back on December 4th, 2020, I published a blog post called:

23 Amazing Things To Do In Mo'orea (2020 Travel Guide)

It wasn’t a viral post.

It didn’t have a million backlinks.

And my blog wasn’t some household name in the travel space

But here we are 4.5 years later, and this blog post still brings in $600+ per month, mostly from affiliate income.

Here’s a look at the actual earnings; screenshots pulled from our affiliate dashboards:

This kind of result isn’t rare for us.

We have many blog posts that continue to bring in consistent income years after they were published, and this Mo'orea post is just one example of what’s possible when you get a few key things right.

Here are 3 tips I took away from that post that I think every travel blogger should keep in mind:

Tip #1: Be the Most Helpful Post on the Internet

When I first published this Mo'orea guide, most of the other blog posts out there had maybe 5–10 things to do, and a lot of them overlapped.

There wasn’t much variety.

There wasn’t much depth.

And there definitely wasn’t anything that covered the full range of experiences on the island.

My goal wasn’t to write the best post, I just wanted it to feel complete and cater to all kinds of travelers. Whether someone was visiting on a honeymoon, a family trip, or a solo adventure, I wanted them to find something useful.

That angle helped my post stand out, and it's likely a big reason it still earns, years later.

Quick Tip: Before you publish your post, ask yourself: “Would I stop scrolling and bookmark this if I were planning this trip?”

If the answer is no, go deeper.

Add the detail, include the prices, explain the options. That extra 10% of effort is what turns a quick skim into a conversion and a casual reader into someone who will come back again.


Tip #2: Conversions Matter More Than Clicks

This post actually sank in the rankings recently (ugh, thanks Big G 🥴).

But… it still brings in consistent affiliate income every month. And that's because my affiliate links were placed with purpose.

They were strategically placed to solve the exact problems readers have when planning a trip:

  • Where should I stay? → Link to the bungalow we loved
  • How do I book tours? → Direct links to our actual guides and excursions
  • What’s the easiest way to get around? → Links to rentals we used ourselves

When a post is written to genuinely help and your links are relevant, timely, and based on personal experience it converts, even with lower traffic.

Quick Tip: Add affiliate links where readers are actively looking for help (not buried at the end)


Tip #3: Format Your Post For Humans

You could have the best recommendations in the world, but if your post looks like a wall of text, no one’s going to read it (much less click your affiliate links).

One reason this Mo'orea post performs so well is because it’s scannable and reader-friendly.

Here are some things I recommend:

  • Use clear H2s and H3s
  • Bolded tips and callouts
  • Images to break up text
  • A simple table of contents
  • Short paragraphs
  • Prices and booking links right where readers need them (highlighted to stand out)

In other words, it doesn’t read like a diary entry or a textbook. It’s built to help real humans find what they need fast.

Quick Tip: After you write your post, do a scroll test. Can someone get the main takeaways just by skimming the headings and bolded sections?

If not, format it again with the reader in mind.


Bonus Tip: Write Content You Can Repurpose

This one Mo'orea post has not only earned us affiliate income for years, but it’s also fueled tons of other pieces of content:

  • Pinterest pins
  • Email newsletters
  • Facebook posts
  • Even freebie opt-ins (lead magnets)

That’s the beauty of a well-structured blog post.. It becomes a content hub you can keep pulling from year after year.

Quick Tip: When you write a blog post, think beyond the post. How can this same content be reused, repackaged, or turned into something your audience can opt into?


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That’s exactly what we teach inside Scale Your Travel Blog.

From writing posts that keep earning for years, to affiliate strategy, traffic growth, email marketing, and building a business that’s not at the mercy of algorithms, we cover it all.

There are two ways to join us:

If this email sparked a few ideas (or made you realize you’ve got money sitting in your blog right now), you’re going to love what’s inside.

What’s Happening Inside SYTB

Things are busy (in the best way) inside Scale Your Travel Blog right now.

Here’s just a small look at what’s been happening lately:

🔹 Bonus Coaching Call: How I Make $1,800 in 3 Minutes With Short-Form Content with Katie Caf

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🔹 Coaching Call Replay: Using Flipboard to Generate Blog Traffic in 2025 with Chanelle Rosenbaum

Chanelle has been quietly crushing it with Flipboard, and in this call, she shares exactly how she’s using it to drive consistent traffic in today’s blogging landscape.

🔹 Zoom Q&A (This Friday):

A live, unrecorded coaching-style session where students can ask anything and get direct, personalized feedback on their blog, strategy, or next steps.

🔹 Monetize Momentum Challenge Updates:

Several students have already surpassed their entire April income, and it’s only mid-May.

**If you're interested in joining us in Scale Your Travel Blog, use the link above to register!

Newsletters Coming Next...

🚨 How Kristin Hanes Uses Facebook Pages To Grow Her Blog Traffic After The Helpful Content Update

🚨 How To Monetize Your Blog Like a Funnel (Without TONS of Traffic)

🚨 How To Turn Your Blogging Skills Into Income, No Matter What the Economy Looks Like


Talk to you soon,

Laura

P.S. Here are my top recommended blogging resources.
(Links anywhere in this post could be affiliate/sponsored links. If you make a purchase using our links, we may earn commission at no extra cost to you. We only recommend products or services that we genuinely recommend ourselves.)

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Laura Peters || Travel Blogging, Affiliate Marketing, Email Marketing

Laura Peters is the owner and author of Mike & Laura Travel, a blog that helps travelers find unique destinations and travel experiences on a budget. She is also the CEO of Scale Your Travel Blog, a coaching program that helps travel bloggers start, grow, and scale their travel blog income. When she isn't writing blog posts about her favorite travel destinations, she is serving her audience through Scale Your Travel Blog and her live/virtual events, Travel Blogging Summit.

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